Choosing squishy toys one style at a time can make it difficult to plan shelf space and order quantities. A balanced assortment gives customers variety while helping retailers manage inventory more carefully.

Start with your customers

Think about who shops at your store and how they buy. Gift shops, toy stores and online retailers may need different styles, pack sizes and packaging. Consider whether your customers are looking for small gifts, seasonal products, collectibles or everyday novelty toys.

Mix familiar styles with new designs

Build your range around a few styles that suit your audience, then add variety. You could compare food-inspired shapes, animals, seasonal designs and different textures or squeeze feels. Ask your supplier which styles are available and whether mixed assortments are possible.

For seasonal products, such as holiday-themed designs or countdown calendars, consider the selling period and order quantities before committing.

Check the details for each style

Before requesting a quotation, make a list of the styles you are interested in and ask about:

• MOQ per style and whether styles can be mixed
• Unit and carton quantities
• Packaging options and any packaging MOQ
• Sample availability and production lead time
• Available sizes, colors and customization options

If you are considering character or licensed designs, confirm that the designs are authorized for production and sale.

Review samples and packaging

When possible, compare samples before placing a larger order. Check the size, appearance, packaging and product information against your needs. Clear product names, photos and SKU numbers also make it easier to compare styles and organize a wholesale order.

Use sales feedback to plan your next order

If you are testing a new category, ask whether a smaller or mixed-style order is available. Track which designs attract inquiries and sell through, then use that information to plan future orders.

Planning a wholesale assortment? Send us your preferred styles, target market and estimated quantities. We can check availability and prepare a quotation for you.